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Be Prepared for Targeted Phishing Attacks in Wake of Epsilon Breach

Be Prepared for Targeted Phishing Attacks in Wake of Epsilon Breach: ” recent Epsilon data breach involving millions of customer’s names and e-mail addresses is a gold mine for cybercriminals planning targeted phishing attacks.

Why is this so? The main reason: now that the bad guys have names and emails for customers from big names like Verizon, Best Buy, Chase, Citi, Marriott, and many others, they can use this information to specifically target individuals to try and obtain credit card numbers, social security numbers, and other personal information.

Normally phishing attacks are a little easier to spot because you might get a phishing e-mail for a bank you don’t even use because most phishers just ‘shotgun’ out their phishing messages to anyone and everyone. The information gained in the Epsilon hack is for actual customers and correlates names with e-mails. Phishing messages created using the Epsilon information will look much more official and convincing, which may result in a higher percentage of successful attacks.

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